SEO Tips And Techniques-Relative Associations

Learning Search Engine Optimization

 

Learning search engine optimization is crucial to all webmasters. Having a basic understanding of SEO and SEO techniques will help you build a successful website. At Hale Associations, we enjoy helping others by providing SEO tips and techniques. Today, we're going to be discussing relative associations. We always appreciate your feedback and time, don't forget to leave us a comment.

 

RELATIVE ASSOCIATIONS FOR SEO

 

Let's talk about relative associations and how it can increase your SEO rankings. Do you know why we're discussing relative associations rather then just associations? This is due to recent changes with Google. One SEO told me that relativity is the new PR. I thought about it for a few minutes and it actually inspired me to write this post. When your building links or associations for your business or website, you have to make sure it's relative and related. Hale Associations is in the SEO niche. Yes, we can play around with keywords such as social media marketing, do follow links and many other terms related to SEO. However, if I'm building links, I don't want to build links to unrelated or unassociated niches.

 

As of March 2014 and looking forward, you want your link building efforts to go to related associations. Joining business associations related to your niche is a great way to build website authority and strength. If I take my SEO business and I'm wanting to build links, I want to build links in business associations for SEO. If you have a real estate website and you're trying to build links or built your authority, linking to credible business association list and directories in real estate is a great way to so it.

 

STAY WITHIN YOUR NICHE

 

I know it can be tempting when your running your link building campaign and you come across a PR7 website that is unrelated to your business or website. You look up the link and it's a do follow link. Of course, this will not hurt your website but don't make it habit. So many webmasters fall in this trap. They go for all the high PR non-related associations and directories. Your website is not worth the risk, you keep this up an you're going to get penalized.

 

Business association links are great for your website and great for building trust. You just need to make sure their related. Don't get yourself in trouble. I don't care if they have categories or not. A good quality niche directory listing can do a lot of for your rankings. Stay within your niche and you're going to be fine.

 

CHOOSING THE RIGHT KEYWORDS

 

You need to make sure you're choosing the right keywords when you start going through Google searching for niche business associations and directory listings. You can use a lot of different SEO techniques when your link building or searching for quality directories. I believe the most important SEO tip I can give you is choosing the right keywords. You want to choose your best keywords, the keywords that have a good high score and plenty of traffic. I recently brought on a new SEO client and his main keyword is IT Consultants. I've been doing SEO for 7 years now and I know IT Consultants, IT Consulting are great keywords. I went to Google search, searched for "IT Consultant Business Associations." Plenty of great results, quality IT associations and many of them were free. I signed him up to around 10 or so, all were do follow and we seen good results in a few weeks. Remember, some links can take weeks to post.

 

Point taken, you can find quality associations in your niche, do follow links for your link building efforts and they can increase your website authority. This can be extremely beneficial if you have a new website or struggle with rankings. Choosing the right keywords is important, so make sure you're choosing the right set of keywords or phrases.

 

BUILDING LOCAL LINKS IS EFFECTIVE

 

Building local links within local business association listings and directories can be a great idea for your website. In terms of SEO, you really can't go wrong going local. Of course, the bigger your city, the better your results but it doesn't hurt to build local for your SEO. You always have local citations you can do also. If you do live in a small city or community, think about building it under the closest city to your business. Hale Associations offers freelance SEO services to the world. Even through I do, I still promote locally. It doesn't hurt. I'm located in a city with a few thousand people. There's not many people searching for SEO services in Logan, West Virginia. Although this is true, we still offer services here and we're a local business. That has value in terms of SEO and a justified business decision.

 

FINAL THOUGHTS

 

Association list and directories, local or niche related, it is an effective SEO technique. Remember, stay within your niche. Targeting less PR website is ok. If you have all links from PR4-7, Google will get you. Your linking profile, including anchor links, it should be diverse with a bunch of N/A and PR0 website and less higher PR websites. You don't have to pay for great quality business association links, it just takes some extra time searching and doing all that SEO type of work. Nothing wrong with building local, it has more value then a link or article.

 

As always, thanks for visiting my blog. If you have any questions, want to add to this article or you want to throw me under the bus, leave a comment! Hale Associations provides freelance SEO and web development services. If you're in need of our services, give us a call or send us an email. If you enjoyed my article, please take the time to share it. I enjoy helping others with SEO and web development solutions. I hope you've found this article useful and thanks for your time. 

Best SEO Techniques And Tips For 2014

Best SEO Techniques And Tips For 2014

 

 

 

In this article, we're going to explore some of the best SEO techniques and tips for 2014. SEO is always changing and 2013 saw some big changes in SEO with Google's algorithms. I don't know which search engine that you're trying to get on, but Google controls 67% of the world's searches. All of the SEO techniques and tips that I'll be using in this article will correspond with Google search engines.

 

 

I've been a SEO, SEM, and SMM for 6 years now, going on 7. Each new year brings up more questions about SEO as the importance of search engine optimization continues to rise. Without using SEO, it's impossible to rank for keywords, build high quality links, and become a successful webmaster. Yes, some use very little SEO and they can get decent traffic. However, if you're looking to get massive traffic in 2014, you need to know as much search engine optimization as possible.

 

 

One of the best SEO techniques and tips for 2014 is the same SEO technique that's been important for years. The number one SEO tip for 2014 is quality content. In the SEO community, there's always a big debate about the value of content. If you can beg to disagree, please be sure to do so. In the past 6 years, I've built content for hundreds of websites. High quality content has always been important to SEO and it will be again in 2014. Don't worry about building 2,000 word pages of content, more then anything, you want your content to be useful to the reader. Adding anything to your articles that will be helpful to your readers is recommended. This could include pictures, graphs, charts, polls, Q&A, or a helpful link to another article. Going into 2014, it's going to be very important that your readers find your website useful.

 

Another important SEO technique that will be very important in 2014 is link building. Google hit link builders hard in 2013 and don't be surprised if there's a few updates or new algorithms based on links. The days of link farms and unassociated link value is over. Google wants to see natural link building and that's what you should abide by in 2014. With all the changes in 2013, link analytics is very important. You need a good link building tool for 2014. You're also going to have to pay close attention to who is linking to your website, probably more then ever going into 2014. SEOs saw a huge rise in link building jobs and recovery efforts due to bad links. In 2014, link building may be more important then any other SEO technique out there. As for now though, it's again the second most important SEO technique for 2014.

 

The third best SEO technique and tip for the new year will be images and videos. Images do rank pretty quick, but a good SEO optimized video can climb the ranks fairly easy. As more and more technology allows us to make more videos, it's a great way to rank high going into 2014. YouTube has been very popular for many years, as well as Pinterest and Instagram. Each one of these websites continue to grow and gain popularity. I've also ran my own personal test for ranking videos and I can confirm that a few minutes of video can rank higher then 1,500 words of quality content. A lot of different SEOs and webmasters are beginning to take advantage of this fact and have been doing so for the past year. As more and more people try to rank videos, it's going to get tougher to rank them. Even so, the roads are still less traveled and a decent quality 3 minute video can rank first page. We all know images can rank, their great to optimize on Ecommerce website. But as Flickr, Pinterest, and Instagram continues to grow, more and more people are trying to rank their images. Images are great because you can optimize them to your needs, the same can be said for videos.

 

User experience is another big SEO technique and tip that you're going to want to use in 2014. Your bounce rate now effects your rankings. If users are not staying on your website long, your ranks are going to suffer. In 2014, don't be surprised if more importance is given to user experience. You need to make sure that your articles are well designed, you're not over using ads, and that you have a great interior link structure. Anything that you can use to add value to the user, ad it. Don't be afraid to ask your users what would make your website better. This new value on user experience can seriously bring your ranks and traffic down. I found that out on my main website a few months ago when I had a 81% bounce rate. At all cost, you should try to get this below 50%. Make your website user friendly and easy to navigate.

 

I appreciate you all taking the time to read my article, share, and comment. If you're looking for freelance SEO services, please be sure to fill out the contact form on the right. I'll be sure to respond as soon as I can. I can also be found on Elance. Once again, thanks for reading and I wish you all success.