Learning Search Engine Optimization
Learning search engine optimization is crucial to all webmasters. Having a basic understanding of SEO and SEO techniques will help you build a successful website. At Hale Associations, we enjoy helping others by providing SEO tips and techniques. Today, we're going to be discussing relative associations. We always appreciate your feedback and time, don't forget to leave us a comment.
RELATIVE ASSOCIATIONS FOR SEO
Let's talk about relative associations and how it can increase your SEO rankings. Do you know why we're discussing relative associations rather then just associations? This is due to recent changes with Google. One SEO told me that relativity is the new PR. I thought about it for a few minutes and it actually inspired me to write this post. When your building links or associations for your business or website, you have to make sure it's relative and related. Hale Associations is in the SEO niche. Yes, we can play around with keywords such as social media marketing, do follow links and many other terms related to SEO. However, if I'm building links, I don't want to build links to unrelated or unassociated niches.
As of March 2014 and looking forward, you want your link building efforts to go to related associations. Joining business associations related to your niche is a great way to build website authority and strength. If I take my SEO business and I'm wanting to build links, I want to build links in business associations for SEO. If you have a real estate website and you're trying to build links or built your authority, linking to credible business association list and directories in real estate is a great way to so it.
STAY WITHIN YOUR NICHE
I know it can be tempting when your running your link building campaign and you come across a PR7 website that is unrelated to your business or website. You look up the link and it's a do follow link. Of course, this will not hurt your website but don't make it habit. So many webmasters fall in this trap. They go for all the high PR non-related associations and directories. Your website is not worth the risk, you keep this up an you're going to get penalized.
Business association links are great for your website and great for building trust. You just need to make sure their related. Don't get yourself in trouble. I don't care if they have categories or not. A good quality niche directory listing can do a lot of for your rankings. Stay within your niche and you're going to be fine.
CHOOSING THE RIGHT KEYWORDS
You need to make sure you're choosing the right keywords when you start going through Google searching for niche business associations and directory listings. You can use a lot of different SEO techniques when your link building or searching for quality directories. I believe the most important SEO tip I can give you is choosing the right keywords. You want to choose your best keywords, the keywords that have a good high score and plenty of traffic. I recently brought on a new SEO client and his main keyword is IT Consultants. I've been doing SEO for 7 years now and I know IT Consultants, IT Consulting are great keywords. I went to Google search, searched for "IT Consultant Business Associations." Plenty of great results, quality IT associations and many of them were free. I signed him up to around 10 or so, all were do follow and we seen good results in a few weeks. Remember, some links can take weeks to post.
Point taken, you can find quality associations in your niche, do follow links for your link building efforts and they can increase your website authority. This can be extremely beneficial if you have a new website or struggle with rankings. Choosing the right keywords is important, so make sure you're choosing the right set of keywords or phrases.
BUILDING LOCAL LINKS IS EFFECTIVE
Building local links within local business association listings and directories can be a great idea for your website. In terms of SEO, you really can't go wrong going local. Of course, the bigger your city, the better your results but it doesn't hurt to build local for your SEO. You always have local citations you can do also. If you do live in a small city or community, think about building it under the closest city to your business. Hale Associations offers freelance SEO services to the world. Even through I do, I still promote locally. It doesn't hurt. I'm located in a city with a few thousand people. There's not many people searching for SEO services in Logan, West Virginia. Although this is true, we still offer services here and we're a local business. That has value in terms of SEO and a justified business decision.
FINAL THOUGHTS
Association list and directories, local or niche related, it is an effective SEO technique. Remember, stay within your niche. Targeting less PR website is ok. If you have all links from PR4-7, Google will get you. Your linking profile, including anchor links, it should be diverse with a bunch of N/A and PR0 website and less higher PR websites. You don't have to pay for great quality business association links, it just takes some extra time searching and doing all that SEO type of work. Nothing wrong with building local, it has more value then a link or article.
As always, thanks for visiting my blog. If you have any questions, want to add to this article or you want to throw me under the bus, leave a comment! Hale Associations provides freelance SEO and web development services. If you're in need of our services, give us a call or send us an email. If you enjoyed my article, please take the time to share it. I enjoy helping others with SEO and web development solutions. I hope you've found this article useful and thanks for your time.
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