Social Media Marketing Techniques

SMM TIPS AND TECHNIQUES

 

Social Media Marketing has several great benefits that can help you grow your brand, network and increase your SEO rankings. As more and more people operate and connect with one another on social media platforms, it brings a great opportunity for you to promote your business, services and products. For social media marketing to be beneficial to you, a plan and approach is needed. Anyone can make post with text, pictures, info graphics and videos. Anyone can follow, like, share, tweet and comment. The key is learn what works and what doesn't, usually involving test runs and careful analysis. The biggest factor for a business marketing on social media platforms is targeted the right audience.

 

This social media marketing video and post mostly pertains to those who are not familiar with SMM and those that are new to social media marketing. I believe another important aspect outside of an target audience is finding out which social platforms will benefit your company the most. Of course, this is going to depend on the type of business you have and what sector you operate in. Major social media platforms like Facebook, Twitter and Google+ are a given but you may not have the time or budget to operate on all three social websites. What do you do? It only makes sense to use the social platforms that will benefit your business the most.

 

You have to forgive me for my videos. I'm still new at this, a little shaky but listen to what I have to say. I've been running a case study on the impact of social media influence pertaining to SEO results. The case study is only a few months old and I will post it once I'm done in the next few weeks. What is the influence score of social pertaining to SEO results? I believe it's 7-8 percent. My personal belief and according to my case study, I believe this can range from 3-15 percent, 3 being for small social metrics and 15 for being large social metrics. This is what my case study tells me about a new website with little SEO influence during a 6 month old span.

 

None the less, social media marketing is becoming more valuable in terms of search engine optimization. Authority is important when it comes to your social profiles. The link your promoting, likely your business URL, plays a role in the value of your social media accounts also. You build authority to your social media platforms by building your social network, just like building a website and growing rankings. The social media marketing techniques below will help you build that authority.

 

More SMM Techniques

 

• Be active on all your social media platforms.
• Make sure your post are descriptive and informative.
• Encourage others to share your post.
• Share, like, comment and engage on other profiles and communities.
• Follow respected and authority accounts within your niche.
• Update your social accounts regularly.
• Mix your post up with text, videos, info graphics and pictures.
• Don't be afraid to post something controversial.
• Link your other social profiles together if you can.
• Join communities and groups.
• Comment on post that are in your niche and in your expertise.
• Build links back to your website and share relative links.
• If you build a valuable profile, others will come.
• Have free giveaways or specials to draw attention
• Always be professional, your image is on display.

 

 

 

Remember, it's extremely important to know what is working and what is not. Once you know, you're going to save money and time, possible increasing your bottom line in the process. Run test and carefully document what works and what doesn't. If you do so, you'll find which social platforms work best for you and what type of post get the most interaction.

 



Social Media Marketing Techniques

Social Media Marketing Techniques

 

When it comes to social media marketing, there's hundreds of social media marketing techniques that a marketer can use. Your social media marketing strategy can be developed with these same social media marketing techniques. Before you make your social media marketing campaign, there's some very important elements to remember. Every social media platform is different. It doesn't matter if it's YouTube, Facebook, Twitter or Google, every social website has pros and cons. The second aspect depends on what type of business your promoting and marketing. One company may have success on Facebook while another fails. Don't spend your money, time and effort without considering these two points.

 

With everything above considered, our first social media marketing technique is to find which social media platforms best benefit your business. Before you even consider an approach, you need to find which social media websites will benefit your company. Most major companies promote on Facebook and Twitter. Facebook and Twitter are the two largest social media platforms. The daily traffic exceeds in the millions. Nearly every business can benefit from marketing on these two social channels. Although you probably already know this, I would suggest everyone promotes on Twitter and Facebook.

 

Now, the rest of your social media marketing efforts should depend on what type of business you have. For example, let's use LinkedIn as an example. LinkedIn is a huge social media website, but it's designed to benefit professionals. If you're a business that does freelance work, LinkedIn can be a benefit to you. If you're trying to sell products, you're better off pointing your social media marketing campaign elsewhere. Not to say you can't sell on LinkedIn, just that you have to market where you have a higher chance of making sales. Point is, you need to find social media platforms that benefit your business.

 

Every social media marketing campaign that you have should be different since each social website has different features, On Twitter, you're limited to 160 characters in your tweet. Include your URL or a picture and it's that much less. On Facebook, you have up to 2,000 characters. On Digg, all you have is a link. On YouTube, you can add keywords. On most social media websites, you can add hashtags that play the role of a keyword. These are very important and how your post can be found. Most social websites allow you to use hashtags, just make sure their relative to your post.

Interaction is a very effective social media marketing technique. It doesn't matter which social communities to choose to promote, you have to be interactive on them all. This gives you or your business a whole new level of customer service. If someone has a question, answer it. This lets your followers know that your business cares. Customer feedback can extremely helpful to your business, it should always be considered as a main priority.

Every post you make can be shared and go viral. Another SMM technique used in social promotions is asking your followers to share. Encourage others to share your post, pictures and videos is another effective social media marketing technique. Take the time to read and share other post that you like. Again, if you're supporting others, it's possible that they will support you as well. Every share is important because it opens your post to a whole new audience, increasing the chances of your post to be viewed.

When it comes to social media marketing, you have to develop a strategy for posting. This will depend on your targeted audience and your specific goals for social media marketing. Everyone should have a unique strategy for their business. If your a company that sells paintings, most of your post should be pictures. If your company promotes white board marketing, most of your post will be videos. Determine which posting methods will benefit your business more. I good mixture of videos, content and pictures will give you the best results.

You want your social media platforms to be useful to your followers. You can do this with great content, helpful post, giving your fans value from your social profiles. Think of creative ways to bring in more fans and keep followers coming back. You can have contest, special discounts and special features that draw people in. Using creative apps are a great way to bring people coming back. You have to give your followers value. If you do so, they'll keep coming back and you'll grow your social networks.

Hale Associations provides a variety of social media marketing services. We also provide web development services, such as SEO, SEM, PPC, hosting and web design. Get a free quote and evaluation today by calling (304) 752-3433 or (304) 601-6608.



Best SMM Tips-How To Gain Twitter Followers

BEST SMM TIPS-HOW TO GAIN TWITTER FOLLOWERS

If you're looking to gain more Twitter followers, here you'll find some of the best SMM tips for Twitter. If you're new to social media marketing techniques and general social media marketing (SMM), each social media community is different. Some social media marketing strategies can work for one social platform while others will not. If you're planning to start a social media marketing campaign, you should base your plan on your specific niche and the type of social website you plan to market on. An important tip to remember.

Twitter is a very popular social media website and it's a popular platform for SMM. Nearly all the major companies in the world have a Twitter account. Most of them promote and reach out to their fans and customers daily. Twitter and other social media websites give you the opportunity to interact on a personal level, a whole new feel to customer experience. If you plan on a SMM campaign on Twitter or any other social media accounts, daily interaction is important.

Twitter is considered to be a major social media network. Although not widely used as Facebook, don't be surprised to see Twitter surpass Facebook in the near future. You can use Twitter in a variety of different ways and our SMM tips will help you gain Twitter followers and grow your Twitter network.

Following Other Twitter Accounts

When you first start out on Twitter, you'll have the opportunity to follow some of the most popular Twitter accounts. Afterward, you'll have complete access to Twitter once you confirm your email. If you're creating a new Twitter account, you're going to need to follow others. Now, can you follow anyone? Sure. Is that a smart choice? No. You should be careful who you choose to follow. If you're promoting a business, who you follow can have some effects on your business and the way people view your business. If you're out to get as many followers as you can, you may suggest following a bunch of people.

One SMM tip about following others is keeping within your niche. If you own a business on home furniture, you should try to follow writers, bloggers or leading professionals in within your niche. This is important starting out, not as important with older accounts. Be careful not to follow your competition, right? This SMM tip is useful because some of those you follow will follow you back. Not only that, it's possible that they may even retweet your tweet to their followers. If they have 20K followers, your tweet has a high potential of being view a lot of times, possibly retweeted again.

Another social media marketing tip about following Twitter accounts is to follow accounts that do have a lot of followers. Again, this gives your tweets a great chance to be seen. Some of the people that you follow will follow you back. Getting them to retweet your tweets is another story. If you do show your support by retweeting, you have a higher chance of them supporting you. Take the time to retweet and support others, some will return the favor.

Keeping your reputation in mind, one of the quickest ways to gain followers is by asking others to follow you. You can write on your profile "Will Follow Back" and this will help you gain quick followers. If you follow others that follow you, this will also help you gain followers. Always try to support those who support you. You don't have to and again, keep your reputation in mind. However, if you want quick and easy followers on Twitter, this is a great way.

Another SMM technique you can use to gain quick followers is the follow back hash tag. Hash tags are used as keywords, the Twitter search engine uses an algorithm to find relevant hash tags. It's similar to the Google search engine and SEO. If you use your hash tags in your tweets such as #FollowBack or #WeFollowBack, you're going to get a lot of quick followers.

ReTweeting Tweets To Gain Followers

This SMM strategy is very effective in gain new followers. In most cases, if you're retweeting other tweets and supporting others, you have a good chance they'll do the same for you. It's suggested that you target Twitter accounts that have a high level of followers, but this article is how to gain Twitter followers, not how to market in Twitter. When you take the time to send out retweets, it's appreciated. In return, many will retweet your tweet and others will choose to follow you. It's an effective SMM technique to gain Twitter followers.

Be thankful and appreciative to your followers. Show them all that you care and appreciate them taking the time to follow you and retweet your tweets. You can do this by sending a tweet out with their account on it. You can say what you would like, but a simple thank you for following would be fine. Some will do the exact same for you, so it's a smart SMM technique to use. Don't be surprised to gain a few followers per tweet when you use this SMM method.

As you may or may not know, you'll end up seeing a lot of accounts promoting "how to get followers." If you've noticed, most of these Twitter accounts have a lot of followers. They commonly use the #FollowBack or #GetFreeFollowers hash tags. Again, if you're looking to gain a lot of Twitter followers, this is a great way to do it. If you have your reputation in mind and you don't want your social accounts to look like spam, you may not want to use this method.

Gaining Twitter Followers

As you can see, there's a lot of different SMM tips and techniques to gain Twitter followers. There's even more when you get into the specifics of marketing in Twitter, which we'll cover later. You do want to be careful how you choose to gain Twitter followers. Never pay for Twitter followers, you don't have to. If you use these SMM tips for Twitter, you won't have too. In the end, it will be a waste of time, money and effort.

It's important to have as many Twitter followers as you can. Most people that use Twitter use it to promote their services, products or their work. Always be careful what you post also. Always keep your business in mind as well. Thanks for taking the time to read our article on gaining Twitter followers. At Hale Associations, we do offer social media marketing services. If you need your business, products or services promoted on Twitter or other social accounts, be sure to give us a call!
Hale Associations also offers web development services such as SEO and web design. Get a free quote and evaluation today!




Hale Associations
(304) 752-3433
(304) 601-6608
haleassociations@gmail.com

 

Hale SMM & Marketing Services

HALE SMM & MARKETING SERVICES

Social Media Marketing 101

 

 

 

I wanted to take the time to talk about Hale SMM & Marketing and the different services that we can provide you or your business. I've been an SEO and SMM for nearly 7 years now. SMM or "Social Media Marketing," is a great way to market your products or services. Social Media Marketing has a ton of great benefits. At Hale SMM & Marketing, we use multiple social platforms such as Facebook, Twitter, YouTube, Google+, Instagram, Tumblr, and many more. As you'll see, Social Media Marketing can take your business to the next level.

 

What are the benefits of SMM? Social Media Marketing allows you to grow your network and community. Since social exposure does play a role in SEO, it's important to have active social channels. Marketing on Facebook and all the larger social platforms gives you an opportunity to interact with fans and potential customers. People want to know that your company or business cares about them. Customer service is crucial to any business. That aspect can be equally true when it comes to interaction on your social platforms.

 

Social Media Marketing is important to Web Development. On Facebook, customers are able to like, share and comment on your page. On Twitter, your post can be chosen as a favorite or retweeted. On Google+, fans are able to include you in circles, comment and share This interaction is important. Not only that, each post you make can create links that point back to your website or where needed. On Pinterest, this linking system can give value to your links, which is also important per SEO.

 

How often do I need to post? All of your social accounts should be promoted and marketed daily. For some, this may be difficult, especially if you have 10 social platforms to promote every day. At Hale SMM & Marketing, we promote your social channels daily. Not only that, we promote and post multiple times a day. Each link should include a useful URL pointing back to your services, products or useful information.

 

Is SMM expensive? Hale SMM & Marketing can usually handle multiple social accounts for around $100 a week. If you're looking for SEO, SMM is included in all SEO packages. All our services are freelance services. Professional companies can charge more or less. Your total cost for SMM services depends on your budget and how many social accounts have to be managed. The more accounts you have, the higher the cost.

 

What if I don't have social accounts? Hale SMM & Marketing can build all your social platforms for you. Again, the total cost depends on the amount of social platforms being built. The benefits of SMM services outweighs your cost or initial investment. Studies have shown that social marketing and customer service can work hand in hand. You just need to make sure that you're being active daily and interacting with customers.

 

Make sure that your social accounts are "useful." There has to be value to your social media accounts. If your social accounts offer no value to fans or customers, they won't develop correctly. This can be reviews of your products, useful content about your services or some type of free prize for interaction. Use your imagination, you have to draw interest with useful techniques. You should care about growing all your social networks. Hale SMM & Marketing can develop and maintain all your social accounts. If you're interested in our services or you have any questions, please be sure to leave us a comment. Thanks for your continued support and I hope this article was beneficial to you.

 

 

Richard Hale

304-752-3433

304-601-6608

haleassociations@gmail.com